Birmingham, the secret ingredient behind Hoffman Media

Have you ever wondered how those delicious baking magazines look so good on paper but don’t turn out like the pictures? The geniuses behind the apron aren’t the only ones making those creations come to life. Photographers, producers, and editors are also behind the scenes making the food look as good as it tastes. Downtown Birmingham is lucky to have its own creative publication firm, Hoffman Media, right on 2nd Avenue.  With several state-of-the-art broadcasting kitchens and photography equipment, the firm can easily transform a recipe into a dreamy reality.